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Practical insights for e-commerce operators, business builders, and dealmakers.
You've got the ads running. The ROAS still isn't there. The problem isn't the spend — it's the gaps between awareness, consideration, and conversion. Here's how to find and close them.
Amazon is sitting on cash that's rightfully yours — pending orders, lost inventory, unpaid reimbursements, overcharged fees. The 6-point audit we run.
The product title is the single highest-leverage surface on an Amazon listing. Here's the rules, the formula, and the mistakes we see — from 52+ managed accounts.
Most sellers scale PPC before they fix their listing. That's backwards. Here's the listing optimization playbook that wins organic rank in 2026 — Rufus-ready.
After 500+ Amazon brands, the real bottleneck isn't strategy — it's turning data into action fast. The actual AI stack we run across 52 active accounts in 2026.
I've reviewed 50+ deals and I'm actively closing one. The exact framework I use post-aggregator: 5 numbers I check first, red flags that kill deals, what makes me move.
We've launched 50+ brands on TikTok Shop. Top clients are doing $6M+ a year. The window is still open — but it's narrowing as the platform matures.
Amazon sales tanked and nothing changed on your end? The 9 real reasons sales drop in 2026 and the diagnostic order we use to find the cause in 30 minutes.
83% of Amazon sales go through the Buy Box. Here's exactly what wins it in 2026 — pricing, fulfillment, metrics, and what's changed.
Amazon's effective take rate hit 34% in 2026 — up from 26% in 2020. Real math on referral fees, FBA, storage, and ads, plus what operators are doing to recover margin.
Most Amazon brands don't have a marketing funnel — they have a listing and hope. Here's how to build an Amazon marketing funnel that actually converts.
FBA fees hit 34% take rate. TikTok Shop changes the exit math. AI cuts per-account time in half. Here's what scaling past $1M looks like now.
Amazon's 3.5% surcharge is live. Per-unit cost by size tier, $33,600/year for typical brands, and three operator responses that work.
The aggregator era reset the valuation playbook. How e-commerce businesses are valued in 2026 — real multiples, real math, real buyer priorities from 50+ deals.
We've launched 50+ brands on TikTok Shop. The exact playbook — pre-launch checklist, creator strategy, LIVE setup, week-by-week timeline to $50K-$100K/month.
LIVE shopping drives 30-40% of monthly GMV for brands that do it consistently. The exact playbook — setup, host hiring, session structure, real numbers.
Direct answer based on managing 52 Amazon accounts and launching 50+ brands on TikTok Shop. Fees, CAC, sequencing, and which to start with.
Most Amazon PPC accounts are a mess. Here's the exact campaign structure we use across 52 active brands to hit strong ACoS and actually grow organic rank.
After $150M+ in revenue across 500+ brands, the lessons that matter have nothing to do with hacks. What separates brands that scale from the ones that stall.
The 2026 guide to selling your Amazon FBA business. Real multiples (2-4x), 12-18 month prep, deal structure, and what buyers check first — from 50+ deals.
After 500+ Amazon brands and 52 active clients — the framework for evaluating Amazon agencies: questions to ask, red flags to spot, what good actually looks like.